by Renae Virata
The holidays are over, but it’s still winter, right? If you are lucky enough to squeeze in a couple more good ski trips in through March, then good for you! I got some great insight from John Gates over at the fabulous European-based ski-wear boutique Jet Set for trends and tips on what to wear in the ever-popular snow sport destination, Aspen, Colorado. Thanks for the great advice, John!

What are the major influences on Aspen style?
JG: A lot of Aspen’s style comes from the activities people indulge themselves in, such as skiing, snowboarding, or even just looking great for a night on the town. It is very difficult to be overdressed in Aspen.
Could you please give me a few examples of major things to do and ideas of what to wear?
JG: Coming to Aspen and not going on the mountain for skiing or snowboarding is like going to the beach and not setting foot in the water. I think people who visit Aspen pick out the outfit they ski in very carefully. It’s not uncommon to see a local picking out what they are going to wear this season in September. Aspen is full of amazing stores for every type of style, on and off the hill. Radio Boardshop, a local ski and ride store has fashion for the entire family, especially popular with the younger generations. For the upscale fashion shopper, Aspen is a mecca for high-end boutiques including Fendi, Prada, Gucci, Louis Vitton, etc.
What should people know about the weather this time of year and what should they pack?
JG: There is an old saying “If you don’t like the weather in Aspen, wait five minutes.” One minute, you are soaking up rays on the Sundeck the next thing you know you’re trying to negotiate a blizzard. You can always take layers off, so pack warm clothes.
What are the top things a girl should pack to be practical and stylish? For ski? For apres-ski?
JG: Girls should pack their hottest ski outfit and dress to impress. Aspen’s nightlife is always inviting, and as I said earlier, it is really hard to overdress (think nightlife in New York, Paris, London). But do yourself a favor… Leave the high heels at home. (Ed. note: Wedge boots or sexy, lower-heeled booties would be appropriate. You don’t want to teeter on brick walks on your way to dinner!)
What are a few trends that are really popular right now?
JG: As far as ski clothing goes, shiny and bright. I think almost every ski line out there has a metallic or fluorescent piece in their line this year. Dayglo is trying hard to make a comeback, and, personally, I am backing it! This is supposed to be FUN, remember?
If you make it out to Aspen, be sure to visit John and his team at Jet Set, Aspen Block Building 433 E. Hyman Avenue – Aspen, CO 81611, phone – 970.429.8336.